The Knock-On Effect strategy is one of the essential strategies in binary options trading that every investor should develop. This strategy, also known as the Market Pull Strategy, is not only one of the most logical ones, and thus theoretically easy to grasp, but also one of the most versatile ones; it offers numerous adaptive possibilities for all kinds of assets, and can be altered and adopted to suit individual traders needs and goals. Popular with expert and novice traders alike, the Knock-On Effect strategy requires an in-depth look and understanding of the financial markets if it is to be applied effectively and should not be considered a quick-fix solution to knowledgeable trading.

The prices of tradeable assets are affected by a number of reasons, such as political events, financial news, and business decisions and announcements. Since news and events do not occur in a vacuum but involve several aspects of business and politics, more often than not a single event affects the market value of more than one asset. And herein lies the basic concept of the Knock-On Effect Strategy: a major movement in the value of one asset will have an effect on the value of a correlated asset. The first step, therefore, for applying this strategy is to establish links and correlations between assets you want to trade. Some of the more traditional and well-established correlations, for example, include: gold and USD- when gold is on the rise, the United States dollar falls as investors usually flock to gold when the dollar weakens; Oil and USD- with the US being the world’s largest consumer of crude oil, the greenback is known to rise and fall according to the price movements of oil; Gold and AUD - as one of the world’s biggest gold producer, Australia experiences currency fluctuations that are positively linked to the movements in the value of gold. Although in the above examples the correlations are drawn between commodities (gold and oil) and currencies (USD and AUD), the strategy could be applied to any two tradeable assets, be they stocks, currencies, indices, or commodities. To give a different example, an increase in the stock of a mobile phone manufacturer (such as Apple or Samsung) after the release of a new product could correlate to a negative price movement in the stock of another mobile phone manufacturer, as more people choose to buy the latest piece of technology. The beauty of this strategy is that each trader can draw his own correlations according to his interests in the market.

The Knock-on Effect strategy combines both technical and fundamental analysis in that you need to identify a major event that will significantly impact the price of an asset (fundamental analysis) and then to compare the historic price fluctuations between the pair of assets of your choice (technical analysis). It is imperative, therefore, that you have a good understanding of the financial markets before making your correlated estimates using the Knock-On Effect strategy, and the longer you monitor your pairs the accurate your predictions about their reaction to each other will be. The double profit potential of this strategy has earned it many fans across the financial world, making it popular with expert and novice traders alike.