Tag Archives: Starbucks

morning-coffee

A Little Fizz With Your Coffee?

Coffee-lovers everywhere may (or may not) rejoice at the news that Starbucks is letting customers in certain stores globally carbonate not just juices and sodas, but a selection of its coffee and tea beverages too!

Starbucks’ customers have been asking for coffee to be carbonated and Starbucks has been allowing it. The offering was an experiment limited to certain stores in Japan, Singapore, Atlanta, and Austin, Texas, US. Starbucks is reportedly happy with the results with CEO Howard Schultz is calling out carbonation as a new initiative for the coffee giant going forward. “Carbonation. That is a new category for us,” Shultz told investors at the company’s most recent earnings call. “We think it’s a significant opportunity,” he added, calling the recent tests “very encouraging.”

Admittedly, this is the first we’ve heard about it, perhaps not surprisingly as the company has kept its experiment pretty hush-hush. It’s also been pretty quiet about the fact that they’re adding fizz to most things a customer requests. Given Starbucks’ willingness to carbonate its coffees and other beverages, the company could also be positioning itself to make carbonation the newest run-of-the-mill add-on. That means that asking for a tall, unsweetened, carbonated coffee could soon be the norm. Making sure your order is uncarbonated could soon be a must if you’re not into that sort of thing!

Whether Starbucks’ new initiative rolls out across the globe remains to be seen, but there’s plenty to suggest that at the very least you can expect your Starbucks barista to be fiddling with a carbonator in the near future. A dash of vanilla or an extra shot of espresso with a little fizz? Personally, I’m sticking to my soya latte!

 

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morning-coffee

Forgot Your Wallet? Pay By Phone Instead!

Executives from PayPal recently met to discuss the future of the massive market for retail and restaurant payments with a reporter who then paid for lunch. Without opening his wallet, the reporter entered a four-digit number printed at the bottom of the bill into a PayPal app on his smartphone. An itemised bill appeared on the screen. One click later, without needing to call a waiter, the bill was paid. In recent years, the use of plastic has gradually taken over cash and coins. For all their relative simplicity, credit cards still require busy sales and service staff to take cards bearing a customer’s personal information to special terminals and hand back receipts that need signatures and further processing. For the past decade, payment companies have been trying to figure out how to take advantage of mobile devices to make the process easier and more secure.

A new wave of mobile payments has already begun to gather momentum. At Starbucks, for example, customers can now download the company’s app to their phone, load it with a credit or debit card, then pay at most of the coffee chain’s 11,437 U.S. locations by opening the app and waving their phone under a scanner. The company says more than 11 percent of payments in the U.S. and Canada are now made with mobile devices. Companies interested in reaching mobile shoppers are quickly jumping on board this new development. Apple and Google are working to turn their mobile software into popular one-stop wallets that could usurp Visa and MasterCard as go-to forms of payment at brick-and-mortar stores, generating fees for them instead. Before you know, consumers will be conducting many transactions through phones, without juggling a mass of different apps, a scanner or a photograph of a barcode and in-store checkout transactions will be a thing of the past.

Forgot your wallet? No worries, your phone will do nicely!

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Brewed Awakening As Coffee Prices Fall

Coffee

Arabica coffee fell to the lowest in almost five years in New York on ample supplies from Brazil and Colombia, the biggest growers of the beans favoured by Starbucks Corp. Brazil’s crop will be a record for a year in which trees enter the lower-yielding half of a two-year cycle, broker INTL FCStone Inc. said yesterday. Conditions for the development of next year’s harvest appear to be “good,” it said. Farmers in Colombia will reap 10.6 million to 10.8 million bags in 2013, exceeding a target of 10 million bags, the Colombian Coffee Growers Federation said. Central America started harvesting last month. A bag weighs 132 pounds.“The global coffee harvest kicked into high gear in Colombia, Central America and Brazil,” FCStone said. “The Brazilian ‘off-year’ crop is expected to come in a new record high and is one of the reasons prices are struggling.” Arabica for December delivery fell 0.3 percent to $1.034 a pound by 5:57 a.m. on ICE Futures U.S. in New York after dropping earlier today to $1.031, the lowest for a most-active contract since Dec. 5, 2008. Prices are probably heading for $1, FCStone said. Robusta coffee for January delivery fell 1 percent to $1,468 a metric ton on NYSE Liffe in London. Futures traded in New York declined 28 percent this year, making the beans the third-worst performer in the Standard & Poor’s gauge of 24 raw materials, after corn and silver. Consumers ought to benefit from low price but coffee is a labour-intensive crop and picking is still largely done by hand. Additionally, wages in Brazil and Colombia are rising fast and production costs are above prices, so for the best coffee there’s probably no chance of a cheap shot. Irrespective of price, we’ll still be having our morning coffee!

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