Tag Archives: Banc De Binary

Top 5 Corporate Mistakes – No 4

Apple Maps

No company is better known than Apple for both brilliance and bloopers. It launched the personal computer and smart phone industries, but it also released 1993′s Newton (a personal digital assistant that didn’t work as promised).

The most recent of the Apple hiccups is the Apple Maps iPhone app, which wrongly relocated milestones such as the Washington Monument, and lacked public transit directions, generally failing to get users to their destinations. What made it such a huge disaster was that the iPhone allowed its users to share screen shots of this with the entire world.

Apple’s Maps has apparently improved since its first version directed unsuspecting Australian motorists into the middle of a national-park wilderness, but it would be naive to imagine that the NSA does not have access to this app’s data. If you don’t want to be tracked, maybe it is better you stick to good ol’ fashioned maps - you know, the ones printed on paper.

Top 5 Corporate Mistakes - No 3

The AOL/Time Warner Merger

One of the biggest mergers of all time was when AOL acquired Time Warner in 2000. The deal seemed to signal the fact that internet had finally taken over old media for good. People predicted wonderful things to come, with Time Warner’s movies, music and print media being delivered to AOL’s customers through the internet.

Today, the largest merger in U.S. business history is not famous for its size but rather for being the worst merger in history. The companies’ combined value shrunk from $300 billion when the merger was announced to about $40 billion when the two companies finally called it quits in 2009.

The idea behind the merger was actually sound, proven by the fact that we are now seeing movies, TV and music disseminated online by Apple, Google, and Amazon. But the AOL / Time Warner deal just did not work because cultures clashed, leadership faltered, and they failed to figure out the practicalities of delivering media online. At the end of the day, the bursting of the dot-com bubble reduced AOL to a fraction of its previous value.

Top 5 Corporate Mistakes - No 2

Bank of America’s $5 Debit Card Fee

In 2011, Bank of America decided to charge customers a $5 monthly fee for making debit cards transactions. The fee was an attempt to make up lost revenue after federal regulations limited the amount banks could charge merchants for each swipe. This was a monumentally bad idea since debit cards make the bank money, so discouraging your customers from doing something that generates revenue makes no sense.

Customers were not pleased. There was an uproar by customers, who petitioned the bank, and threatened to close their accounts and take their business elsewhere. The outcry prompted other major banks, including JP Morgan and Wells Fargo, to cancel tests of similar debit card fees. Bank of America eventually nixed the fee after no rival banks followed suit. The bank’s leadership said it changed its mind after listening to customers.

Top 5 Corporate Mistakes - No 1

New Coke

There is a saying, “If it ain’t broke, don’t fix it.” The Coca-Cola executives of the 1980s should have listened to this, but at the time, Coke had been losing market share against Pepsi for over a decade, so the company invented a new formula, which was actually preferred over old Coke in taste tests with more than 200,000 people.

But when the company announced the change, customers grew furious. Calls to Coke’s customer service hotline climbed sharply to 1,500 a day from an average of 400 - and most of the calls were angry. Even Fidel Castro complained! Coke’s own website acknowledges that New Coke debut is “a day that will live in marketing infamy.”

Coke brought back “Coke Classic” in less than three months, but the venture wasn’t a complete loss. From this experience, it was apparent that customer loyalty for this brand is so fierce that some people speculate that Coca-Cola engineered the whole debacle as a publicity stunt. When Coke brought back the classic formula, customers stockpiled packages of the original drink, and, Peter Jennings interrupted General Hospital to announce this news!

Fictitious License Claims Rock the Trading World

It is no secret that financial investments can carry certain risks with them. As any seasoned, or even novice, trader knows, the exciting world of breaking news and economic events brings not only opportunities for profit, but also the risk of failure. At Banc De Binary, we take your safety very seriously and we constantly seek ways to minimise your risk exposure when entering online trades. We are proud to have been the first Binary Options company to have been fully regulated and licensed under CySEC, an innovation that has brought great benefits to the entire sector of Binary Options trading.

Unfortunately, however, not all companies involved in Binary Options and Forex trading provide the same transparency or legal protection as we do, and a recent news story should serve as an example to all traders regarding the importance of researching online brokers extensively to ensure that one is trading with a fully licensed and registered entity.

On 8th January, the Commission de Surveillance du Secteur Financier (CSSF), the regulating authority of Luxembourg’s financial market, published an advisory informing the public that claims made by Forex trading company Bulls Capital Markets regarding their license with them were fictitious. Forex Magnates reports in an article that the company’s website stated that “Bulls Capital Markets is registered and licensed in the country of Luxembourg. The registration number is F2589754 and the category F2 license number is 179065.” The CSSF however, has outright rejected the claim saying that “Bulls Capital Markets has not been granted the required authorisation to offer banking and financial services in or from Luxembourg and is therefore not supervised by the CSSF.”

The details of the registration and licensing numbers that Bulls Capital Markets was offering on their website certainly made their claims seem creditable, and even we were surprised to learn that they were not true. The point here, however, is not to make a scapegoat of the company in question, but rather to offer a cautionary tale: no statement on any broker’s website should ever suffice as guarantee of legality. Always make sure to do your own research and look well into a company’s status before opening your wallet and handing your hard-earned money to it.

Since the release of the public notice by CSSF last Wednesday, Bulls Market Capitals has apparently made some changes to its “Regulation and License” page, which now states that “Bulls Capital Markets registered by the Capital Market Investment at New Zealand under the registration The Financial Service Providers Register (FSPR).” The company, which now offers its registration number in New Zealand, has kept its claim that it was begun in the USA in 2009, and says that “with the changes in the laws and regulations in the USA a few years back, Money and Capital Markets transformed itself as Bulls Capital Markets and moved out of USA into Luxumbourg in order to better serve its growing client base.” No mention of New Zealand is made in this segment of the page, nor is the relationship between their activities in the three geographic areas (namely the U.S.A., Luxembourg, and New Zealand) explained any further, which seems greatly puzzling.

Stories like this one, naturally, create a certain amount of concern within the industry as traders check to make sure their investments are in safe hands, but they also bring some positive results for licensed brokers. As far as we are concerned, the vetting of licenses and brokers can only confirm our reputation as the industry leader and assure our traders that their investment lies in safe hands.

Stable Binary Options Trading with Banc De Binary | The Daily Spread

Stay Secure. Banc De Binary. We’re here to Stay.

If you’re looking for a new place to trade, look no further. Banc De Binary, Cyprus’ first CySEC licensed binary options trading company, is welcoming new clients every day. Banc de Binary falls under the umbrella of the European Union’s Markets in Financial Instruments Directive (MiFID), and has enjoyed exponential growth ever since it opened its doors for business, creating more than 200,000 new client accounts with trading activity on a global basis. So, if you are one of the disappointed traders out there, looking for a new, reliable broker amongst the plethora of options trading companies, read on.

If you want to trade safely, be assured that Banc De Binary, a regulated company insured by Lloyds (Syndicates) Insurance, will provide you with secure accounts and reliable service. In fact, it won the Most Secure Binary Broker award for the second year in a row. Apart from Broker of the Year and Best Customer Service awards, Banc De Binary is also proud to have earned a prestigious World Finance 100 Award for establishing itself at the forefront of binary options trading and driving unprecedented growth in this market. Another benefit to signing up is the possibility of a 100% bonus offered with a first deposit for all new clients.

Banc de Binary has recently launched a brand new website https://eu.bancdebinary.com/, which is at the forefront of binary options trading technology, and geo-targeted for different EU nations, in different languages. Its multi-lingual services don’t stop there: the company’s customer service operates in several languages, such as German, French, Russian, Spanish, Italian, Greek, and of course, English.

Banc De Binary is committed to providing the simplest, safest and most user-friendly online trading experience. The best possible financial advice and unparalleled customer support is offered, and all clients – from small retail investors to VIP account holders – are highly valued. By placing the user’s experience at the core, Banc de Binary has created an online environment that not only advances the user’s knowledge on binary options through the education centre it provides, but also offers increased functionality and guidance on the company’s services. With brand new educational articles, a unique and comprehensive educational video series, and an impressive, e-book guide, Banc De Binary prides itself on the care and attention it takes to educate its traders.

Banc de Binary success is not going unnoticed: the company was in the spotlight again recently as it received the prestigious European award for Excellence in Binary Options Trading at The IAIR Awards last month in Milan. Held at the Palazzo Mezzanotte, the Italian headquarter of the London Stock Exchange Group, Banc De Binary’s CEO Oren Laurent was honoured to receive the this distinguished award, presented in a ceremony attended by 400 people representing more than 50 elite European companies.

Banc De Binary also continues to be featured in international and local press, including the Sunday Mail on 20th October which featured an interview with Oren Laurent entitled “Leading the way in binary options”.

If you would like to find out more, visit Banc De Binary’s website where you can familiarise yourself with our trading platforms, or speak to a Customer Service agent. You can also check out our blogs from our facebook page. With quizzes, fun and interesting facts about trading and business – not to mention daily news articles, blog posts and of course latest releases on breaking news – Banc De Binary is dedicated to keeping you informed and connected. Click like, and share with your friends!

What do successful binary traders have in common?

As the head of the senior account managers in Banc De Binary’s Cyprus office, I had the great privilege of working with several of our largest and most profitable clients every day. From some of the world’s top business brains to those who trade for a handsome living, I now consider many to be good friends. In most respects, they all have different stories to tell - they are from a variety of countries and cultural backgrounds, of all ages, and have been high achievers in many different walks of life.

Yet there is something remarkable that unites this successful group of people. Time and again, I see how they keep things simple. They pay attention to detail when details matter, but they never over complicate things. They identify what’s important, and they cut to the chase. I think this attitude and perspective can be a great life lesson for us all.

For this blog post specifically, I want to identify ways in which they keep their trading simple.

1. Don’t panic.

When you remain composed, you can react logically to the markets. A losing trade is not worth panicking over - not even our top analysts get it right 100% of the time! If you calmly focus on the next move, you are more likely to start winning again. You can either hedge your bets and place a trade in the other direction, or wait until the losing trade is over, and reassess the latest market position.

2. It’s all about timing.

Timing is central to binary options trading. Instead of trading too early, you should watch the trend, say on the EUR/USD, and if you see the Euro dropping after an ‘uninspiring’ comment from a public official or an ECB rate decision, that’s the time to place your trade - not before.

3. Do your research.

Trading a binary option is not a gamble. You have to know what you’re doing. That means following the markets and conducting the right analysis. Are you trading Gold? Then you have to understand the factors that influence Gold, its latest price trends, and make reasoned predictions about the future movement. Don’t just hit UP or DOWN. Know the reason why you’re executing any particular trade.

4. When trading stocks, watch the (short-term) bottom line.

Fundamental analysis doesn’t lie. If APPLE has a bad quarter, its share price will most likely drop. That is an opportunity, but you have to understand what the opportunity is. Is the best idea to buy APPLE, or sell APPLE? Because binary options are short-term, high-return investments, you are going to look for the short-term trend. Leave the long-term investments to traditional instruments like a shares portfolio or mutual funds.

5. Become a specialist.

Trying to understand 100 different assets is not necessary. If you have experience or knowledge of particular assets, focus on them, learn about them, and be the best trader you can be in this specialist area. Even if you don’t have a financial background, you are probably already familiar with more assets than you think. A good place to start is your country’s own currency, or the stock of your favorite shop.

So keep things simple, do your homework, and remember that you can always speak to one of our experts for help. Good luck!

By Chris Martin, Banc De Binary. For further information, please feel free to contact [email protected]

MENA’s Best Binary Broker!

We are very proud to share the news with you that Banc De Binary has been awarded the “Best Binary Options Broker in MENA” and “Most Innovative Brand”.

Our team picked up the trophies last week at the prestigious JFEX gala dinner in Amman. As always, we wanted to thank you, our customers. Our success stories would not be possible without your continued loyalty. We hope that we continue to impress, providing you with the best trading experience possible.

In this photo, from left to right, are Sophie May (Head of Investor Relations), Jonathan Messik (VP of Marketing), Lior Shabat (Marketing Associate), Mohammed Attar (Head Broker for the Middle Eastern markets) and Dina Nashef (Affiliate Manager).

The team had an evening to remember, and were treated to a four course dinner and traditional Jordanian line dancing. Sadly, we don’t have any photos of them joining in with the dancing…

World Finance Award

We are proud to announce that Banc De Binary has won a World Finance award for the second year running. Sophie May, our Head of Investor Relations attended the ceremony held at the London Stock Exchange and picked up the award on behalf of the company. Speaking on World Finance TV she highlighted the simplicity, accessibility and profitability of trading binary options. Watch the full video here.

Celebrating our CySEC License

We produced this video to celebrate our CySEC license - take a look! It tells our company story to date, from Banc De Binary’s humble beginnings to our position now at the forefront of the binary options industry. Enjoy!

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